Blackmagic Design Announces Lighter Blackmagic Studio Cameras with New Lower Price – Press Release

Press Release

Blackmagic Design announced two new Blackmagic Studio Camera models with the internal battery removed, allowing the company to reduce the retail price of the camera. The HD model has been reduced 200 EUR and is now 1,435 EUR ex. VAT. The Ultra HD Blackmagic Studio Camera 4K has been reduced 800 EUR from 2,409 to only 1,605 EUR ex. VAT. Both models are available now.

Based on user feedback, most customers doing live production use AC plug in power, so they have asked for a model without the battery. In addition to making the cameras more expensive, the large internal battery also made it difficult for customers to ship their cameras via air freight when they needed to take it on location for a shoot. With the battery now being removed from the camera, customers can ship them anywhere. The removal of the battery allows the cameras to be sold at these new lower prices.

With it’s new low price of only $1,695, the new Blackmagic Studio Camera 4K is now same price as the previous HD only model, making it easier than ever for customers to switch to Ultra HD. Both models of the Blackmagic Studio Camera give customers incredible HD or Ultra HD image quality along with talkback, tally, remote camera control, lens control, built in DaVinci Resolve primary color correction and much more.

As with the previous models, these new Blackmagic Studio Cameras can be controlled remotely from any ATEM switcher. The all new ATEM Television Studio HD features a built-in talkback converter, making it the perfect companion for the new Blackmagic Studio Cameras because customers can use them without needing a separate, expensive talkback controller.



Press Photography
Product photos of all Blackmagic Design products, are available at www.blackmagicdesign.com/press/images.

About Blackmagic Design
Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to www.blackmagicdesign.com.