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Sony Prime Days 7.9.-13.9.2026
Sony Prime Days
Take your creativity to the next level with premium Sony optics.
During Sony Prime Days, selected Sony lenses are now available at special promotional prices.
Whether you are looking for a versatile zoom for everyday shooting, premium G Master optics or a compact prime lens, now is the perfect opportunity to upgrade your gear.
The promotion applies to selected Sony lenses and is valid until 13 September 2026, or while stocks last.
Discover the world of Sony lenses and create without compromise.
Sony FE 24-70mm f/2.8 GM
Promotion: -20% ends in: 115d: 13h: 17m
The Sony FE 24-70mm f/2.8 GM is a high-end professional prime zoom lens with a constant
1 599 €
1 999 €
In stock 2 pcs
Sony FE 16-35mm F2.8 G Master
Promotion: -17% ends in: 5d: 12h: 17m
Sony FE 16-35mm F2.8 GM Full-frame Wide-angle Zoom G Master Lens
1 990 €
2 390 €
To be sent 1 pcs
Sony FE 14mm F1.8 GM
Promotion: -15% ends in: 5d: 12h: 37m
This large-aperture ultra-wide-angle prime lens FE 14mm F1.8 GM offers G Master quality
1 359 €
1 599 €
In stock 1 pcs
Sony FE 24-105mm F4 G OSS lens
Promotion: -19% ends in: 115d: 13h: 17m
The Sony FE 24-105mm f/4 G OSS is a versatile full-frame zoom lens offering sharp
969 €
1 199 €
In stock 1 pcs
Sony FE 20mm f/1.8 G
Promotion: -14% ends in: 5d: 12h: 17m
The wide-angle, wide-aperture fixed lens achieves unparalleled resolution across
990 €
1 149 €
In stock 1 pcs
Sony FE 70-200mm f/2.8 GM OSS
Promotion: -15% ends in: 5d: 12h: 17m
An incomparably better telephoto lens with F2.8 zoom. The 70-200mm zoom lens with
1 999 €
2 349 €
To be sent 1 pcs
Sony FE 35 mm F1,8
Promotion: -34% ends in: 5d: 12h: 17m
Sony FE 35mm f/1.8 G full frame, fast, small, and lightweight. Offering outstanding
459 €
699 €
To be sent 1 pcs
Sony FE 100-400mm f/4.5-5.6 GM OSS
Promotion: -14% ends in: 5d: 12h: 17m
The Sony FE 100-400mm F4.5-5.6 GM OSS lens is the first superzoom in SONY's top-of-the-line
2 290 €
2 649 €
To be sent 1 pcs
Sony FE 55 mm F1,8 ZA Carl Zeiss Sonnar T*
Promotion: -22% ends in: 5d: 12h: 17m
The Sony Sonnar T* 55 mm f/1.8 FE is a standard lens with a fast f/1.8 aperture,
649 €
829 €
on request
Sony E-Mount FE Lens 24-240mm F3.5-6.3 OSS
Promotion: -24% ends in: 5d: 12h: 17m
The Sony FE 24–240mm f/3.5–6.3 OSS is a versatile all-in-one full-frame zoom lens
799 €
1 049 €
on request
Sony FE 40mm F2.5 G
Promotion: -20% ends in: 5d: 12h: 17m
The Sony FE 40mm f/2.5 G is a compact full-frame standard prime lens delivering exceptional
559 €
699 €
on request
Sony E 18-135mm F3.5-5.6 OSS
Promotion: -32% ends in: 5d: 12h: 17m
The Sony 18–135mm f/3.5–5.6 OSS SEL is a versatile APS-C zoom lens designed for E-mount
448.99 €
660 €
on request
Sony E 30mm F3.5 Macro
Promotion: -20% ends in: 5d: 12h: 17m
The Sony E 30mm f/3.5 Macro (SEL30M35) is a compact and lightweight macro lens designed
199 €
249 €
on request
Sony FE Lens 85mm F1.8
Promotion: -29% ends in: 22d: 12h: 17m
The Sony FE 85mm f/1.8 Lens is a compact and lightweight telephoto prime lens designed
459 €
649 €
on request
Sony FE 24mm F2.8 G
Promotion: -16% ends in: 5d: 12h: 17m
The Sony FE 24mm f/2.8 G is a compact and lightweight wide-angle prime lens designed
589 €
699 €
on request
Sony FE 50mm F2.5 G lens
Promotion: -20% ends in: 5d: 12h: 17m
The Sony FE 50mm f/2.5 G is a compact, premium full-frame standard prime lens designed
559 €
699 €
on request
Sony FE 135mm F1.8 GM
Promotion: -17% ends in: 5d: 12h: 17m
Sony FE 135mm F1.8 GM fixed lens with incredible resolution, bokeh and autofocus.
1 489.99 €
1 799 €
on request
Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS
Promotion: -28% ends in: 5d: 12h: 17m
The Sony ZEISS Vario-Tessar T* FE 24-70mm f/4 ZA OSS is a high-end professional zoom
599 €
829 €
on request
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